EMC Research

LESS GUESSING. MORE KNOWING.

Whatever your industry, we have you covered.

BRANDING & POSITIONING


There’s never a second chance to make a first impression. Using both quantitative and qualitative methods, EMC Research can evaluate how your brand will be viewed by the public over time.

DATA ANALYTICS


Our analytics services allow us to dig deeper and uncover profound insights. From predictive modeling to in-depth electoral analysis, our advanced data capabilities help you precisely target communications.

POLITICAL RESEARCH


Great campaigns don’t just happen. That’s why we offer a full suite of political research and predictive analytics to help your candidates, organizations, and ballot measures succeed.

CUSTOMER SATISFACTION


Customer satisfaction can make or break your business. We help businesses evolve their services using tools such as satisfaction surveys to help track and improve growth.

AD TESTING


Ineffective ads mean ineffective business. Through vigorous ad testing, including multimedia web surveys, EMC Research can help companies, campaigns, and advocacy groups decide the most effective way to reach their strategic goals.

SOCIAL & BEHAVIORAL STUDIES


We can’t read minds, but we can do the next best thing. From conducting focus groups to employing intercept surveys, EMC Research analyzes social behaviors across a variety of industries.

METHODOLOGIES & RESEARCH CAPABILITIES

  • Telephone Surveys
  • Multi-lingual Research
  • Microtargeting
  • Predictive Data Analytics
  • Market Positioning Studies
  • In-Depth Interviewing (IDIs)
  • Focus Groups
  • Market Segmentation
  • Multivariate Analysis
  • Customer Satisfaction Research
  • Advertising Effectiveness Tracking
  • Electorate Profiling
  • Online Surveys
  • Intercept Research
  • Mail Studies
  • Consumer Behavior Studies
  • Conjoint and Maxdiff Analysis
  • Interactive Voice Response Interviewing (IVR)

NOT SURE
WHERE TO START?

We can help.

FIND YOUR ANSWERS